Video Production Company Guidelines – Why Wedding Videographers Should Move to Corporate Video

My major focus in the video production company is to figure out how I can use my talents as a video producer to make the most money with the least amount of work… all when building a business asset that will someday enable me to retire and travel the globe while I am nevertheless young sufficient to actually take pleasure in it!

My personal revenue has enhanced by about 750% considering that I began my video production organization back in 2000 and the gross sales income for the business has grown by more than 1200% in the same period of time.

I’m not anyplace close to my definition of wealthy but I am a heck of a lot closer now than I was 9 years ago when i began this journey as a video enterprise owner. production companies Toronto ‘m trying to make in this short article is that the turning point for my wealth and the success of my video small business was when I decided to quit pursuing wedding video company and to focus one hundred% of my efforts on promoting, producing and delivering corporate video presentations.

The fact of the matter is that when you sell a wedding video, you are asking a family members to give you funds out of their individual checking account. When you sell a corporate video, you are asking someone to write you a check out of their small business checking account.

The distinction is that businesses usually have thousands, hundreds of thousands, millions or even billions of dollars they can tap into in order to buy your services whereas a family (wedding client) usually has to go into debt to acquire your solutions.

Which group of people today do you assume supplies the most opportunity for your video business?

Primarily based on my practical experience, I’d vote corporate every time. Assuming you agree or at least that you are interested in exploring it additional, here’s some insight on generating the transition from wedding videography to corporate video production.

Please keep in mind that I have nothing at all against wedding videography and I know that numerous of you opt for to generate wedding videos since you do not enjoy corporate video production. This post is not for you.

My uncle Grayson, also an entrepreneur, told me when I initial began my video production small business that I should really generally attempt to sell solutions that would allow me to make the most revenue probable with the equipment/computer software I had invested in.

He added that to sell services that have been any much less than the most your gear could make was not excellent business enterprise and would someday lead to difficulty. I should admit that at the time I didn’t really have an understanding of what he meant. Nonetheless, just after all the lessons I’ve learned by getting my feet in the fire, I know without the need of a shadow of doubt that he was and is completely appropriate!

Your $five,000 video camera can be utilised to produce a $two,000 wedding video. It can also be applied to generate a $20,000 training video. The identical goes for your editing program, application, and so on. Assuming you are a fairly competent editor, you can possibly edit the wedding video in about 40-60 hours which suggests if you work a normal perform week of say 50 hours, you’ll be in a position to generate about $ten,000 per month in income for your business.

And that is humping it… not leaving you a lot time to do something else to make or run your video production business enterprise.

You can plan, shoot and edit the education video in the identical a single month period of time and due to the nature of the education video market place segment, you can command anyplace from $4,000 to $20,000 in costs per video. See where I’m going?

Creating corporate videos will produce you anyplace from twice to five occasions the revenue in 1 month than wedding videos will create and you can do all or most of it with the very same production gear and software program you have now.

So, you can dispel the myth that you have to have more gear to make corporate videos. It just isn’t accurate. You can rent what you do not own and pass the expenses through to the client.

Assuming that you are on the identical page with what I’ve described above, doesn’t it make sense to commence to progressively shift your considering to figure out how to get any or a lot of the corporate video small business in your area? Yes it does!

Even a tiny share of the corporate industry will drastically enhance your revenue and as a result outcome in a fatter wallet.

I could create a book on moving from weddings to corporate (and some day I in all probability will!) but for the sake of my time and yours, I’ll limit this post to a modest handful of ideas.