Numerous federal lawsuits have been filed by Intellectual Property owners in current years to try to address the intensifying online threat from “rogue internet websites.” On top of that, the US Division of Justice and US Division of Immigration and Customs Enforcement have seized millions of dollars in assets, as effectively as shuttered lots of such sites by utilizing current criminal laws.
Nonetheless, while World-wide-web visitors to these websites has been measured and determined to be substantial, tiny research has been completed to empirically survey the current body of information connected to this phenomenon.
us passport application of over three,000 Internet web-sites that federal courts have ordered shut down since of their sale of counterfeit goods has revealed that online counterfeiters can collect immense profits by generating more than $10,000 in sales with a $1,000 initial investment.
An evaluation of an on line counterfeiters’ prospective profit margin can be summarized in the sample breakdown of common revenue and fees as follows: The typical expense of registering a single Online domain name: $ten-$20 per domain name, annually. The typical cost of hosting several e-commerce web-sites on a shared server: $120 to $160, annually. International shipping is either paid for by the customer, or absorbed by seller if it is a nominal expense (less than $10 per item). Credit Card/online payment processing charges: 3-5% of sale price. Wholesale price of counterfeit goods varies by brand and solution category.
For example, a common counterfeit coat has a $40-$50 wholesale cost, retails for $230-$300 on a rogue internet site. A common counterfeit handbag: $40-$50 wholesale price, retails for $200-$300 on a rogue internet site. A typical counterfeit bracelet: $ten wholesale cost, retails for $70-$80 on a rogue website. A common counterfeit watch: $ten wholesale expense, retails for $160 on a rogue web site.
Therefore, beginning with a $1,000 investment, if a single sets up a hosted e-commerce internet site ($160) linked to five domain names ($one hundred), and invests the remaining funds ($700) in promoting and shipping wholesale counterfeit goods, one particular could create: Up to $11,200 by selling 70 counterfeit watches (11.2x the initial investment) Up to $5,600 by promoting 70 counterfeit bracelets (5.6x the initial investment) or Up to $four,200 by promoting 14 counterfeit coats or handbags (four.2x the initial investment).
This low-danger business enterprise model delivers a comparable return on investment (ROI) to trafficking in illegal narcotics.
Mainly because of this dramatic ROI, on the internet counterfeiting networks are exponentially spreading on the World-wide-web like an infection. For example, the ROI from a single thriving web site selling counterfeit products encourages the creation of quite a few a lot more such websites.

Skilled programmers who have access to sophisticated technology and an comprehensive supply of counterfeit merchandise are making and operating these websites. To protect their small business model, they are employing a assortment of inventive tactics to frustrate efforts to monitor them and take away them from the marketplace. For instance, they dynamically redirect their websites across many servers positioned in unique countries.
Significant server bandwidth is devoted to hosting such sites, with significant blocks of server space and IP addresses committed to managing the World wide web website traffic to them.
Counterfeiters’ internet sites are generating significant actual consumer confusion. One explanation is that costs for counterfeit goods are created to be credible to suggest genuine, discounted goods rather than low high quality counterfeits.
Goods received are normally shipped directly from places throughout China and Hong Kong, and China is the nation most typically named as the nation of the Registrant. Even so, Registrants do not usually offer reputable or constant make contact with details when registering new domain names, often utilizing gibberish, nonsensical words and false addresses.
Additional, some Registrants are applying the “Privacy Protection” services supplied by Registrars to obtain a cloak of additional anonymity.
Software applications make it simpler for infringers to create, register and warehouse thousands of domain names that contain permutations of trademarked brands.
